Growth Marketing Lead | Singapore HQ • Regional Team • Leadership Pathway

GiveAsia cần tuyển vị trí Growth Marketing Lead | Singapore HQ • Regional Team • Leadership Pathway làm việc tại Hồ Chí Minh, mức lương từ 2,000 - 3,000 USD.

Mô tả Công việc

If you've spent the last few years building growth, launching campaigns, or scaling customer acquisition in a startup or technology company, and you're now looking to apply your experience to something bigger than commercial growth and create lasting social impact, we'd love to meet you.

This role is designed for someone who enjoys rolling up their sleeves, solving meaningful problems, and creating measurable impact.

About the Role

Build Marketing That Matters

Marketing at Give.Asia is about more than acquiring donors, it's about helping more people discover meaningful causes and inspiring kindness at scale. If you're passionate about building scalable acquisition systems, experimenting with new ideas, and turning insights into action, this role is for you.

• You'll shape how millions of people across Asia discover Give.Asia, connect with meaningful causes, and become lifelong givers.

• Your work will directly contribute to connecting donors with meaningful causes, helping more individuals successfully raise funds during life's most challenging moments, and enabling charities to reach more supporters and amplify their impact.

• Every campaign launched can help make stories like these possible:

  • A child diagnosed with cancer receives life-saving cancer treatment because thousands of donors came together to support the family.

  • A family whose home was destroyed in a fire or flood receives immediate support to rebuild their lives.

  • A charity provides daily meals and essential care for vulnerable seniors, reaching hundreds more beneficiaries through increased fundraising.

  • An animal welfare organisation rescues and rehomes abandoned animals after raising enough to expand its shelter and medical care.

Grow into Leadership

At Give.Asia, we believe great leaders are builders first.

As you deliver results and build trust across the organisation, you'll have opportunities to take on broader leadership responsibilities—from mentoring teammates and leading cross-functional initiatives to helping shape our regional marketing strategy and build a high-performing team.

We believe leadership isn't defined by a title. It's earned through curiosity, ownership, collaboration, and the impact you create for the people and communities we serve.

Build for Asia

We're building a culture of giving that reaches across Asia—not just one market.

That means understanding people, communities, and cultures. A story that inspires generosity in Singapore may resonate differently in Vietnam, Hong Kong, or Malaysia. Growing our impact requires empathy, curiosity, and a willingness to learn what matters most to people in different communities.

If you've studied, worked, travelled, or lived across different cultures, you'll likely feel right at home.

What You'll Do

Grow a Community of Givers

• Develop and execute growth strategies that inspire more people to discover Give.Asia and support meaningful causes.

• Drive donor acquisition, engagement, and retention across the entire giving journey.

• Design initiatives that encourage repeat giving and build long-term donor relationships.

Drive Performance Marketing

• Plan, launch, and optimise campaigns across Meta, Google, TikTok, email, and other digital channels.

• Allocate advertising budgets strategically to maximise fundraising outcomes and marketing efficiency.

• Run experiments, A/B tests, and continuous optimisation to improve acquisition, conversion, and donor lifetime value.

• Scale successful campaigns while continuously exploring new opportunities for growth.

Turn Data into Impact

• Analyse campaign performance and customer behaviour to uncover actionable insights.

• Build dashboards and reports that help teams make informed, data-driven decisions.

• Identify trends, opportunities, and growth levers that improve fundraising success for individuals and charities.

• Stay curious about emerging technologies, AI tools, and marketing innovations that help us reach more people and create greater impact.

Cross-Functional Leadership

• Partner closely with Product, Fundraising, Partnerships, Social Media, and Leadership teams.

• Share best practices and raise marketing capabilities across the organisation.

• Mentor junior marketers, interns, and future team members.

• Help shape future hiring and team development.

The Impact You'll Create

You'll know you're making a difference when:

• More people discover the power of giving through Give.Asia.

• More individuals receive the support they need during critical moments.

• More charities successfully grow their communities and fundraising efforts.

• More first-time donors become repeat givers, creating a stronger culture of generosity across Asia.

• Your growth experiments become scalable initiatives that increase both fundraising performance and real-world impact.

Success isn't measured solely by clicks, conversions, or ROAS. It's measured by the number of lives touched, communities strengthened, and causes empowered because more people chose to give.

Yêu cầu Tuyển dụng

Who We're Looking For

• 5+ years of experience in Growth Marketing, Performance Marketing, Digital Marketing, or similar roles.
• Experience in startups, marketplaces, SaaS, technology companies, or other high-growth environments is highly valued.
• Passion for social impact, community building, and using technology to create positive change.
• Strong analytical mindset with the ability to turn data into actionable business decisions.
• Experience managing paid acquisition campaigns and marketing budgets across digital channels.
• Hands-on experience with Meta Ads, Google Ads, Google Analytics, marketing automation platforms, and experimentation frameworks.
• Good communication, organisation, and project management skills.
• Comfortable collaborating within a team, contributing ideas, and working effectively in a fast-paced environment.

Language Requirements

• Fluent in English (written and spoken).
• Mandarin and/or Cantonese is a plus.

Who Thrives Here:

This role is a strong fit for people who:

• Love solving problems with data, creativity, and experimentation.
• Care about creating meaningful impact, not just hitting marketing metrics.
• Enjoy working with people from different cultures and backgrounds.
• Can adapt your thinking for different markets and communities across Asia.
• Want to grow into leadership by building trust, delivering results, and helping others succeed.

If that sounds like you, we'd love to meet you ;)

Chế độ & Phúc lợi

Why You'll Love Growing Here

• Help more families access critical medical care, support communities in need, and enable charities to create greater impact across Asia

• Work closely with founders and senior leaders, with opportunities to contribute beyond your role.

• As the team grows, you'll have the opportunity to mentor others and build a high-performing team.

• As we grow across Asia, so will your opportunities—to launch new initiatives, explore new markets, build teams, and develop your career.

Many of our team members have been with Give.Asia for years because they have the opportunity to own meaningful work, shape the future of the organisation, and see their ideas come to life.

Giới thiệu GiveAsia

Lưu ý khi nộp hồ sơ

Every campaign you launch has the potential to help families receive life-changing support, enable charities to scale their impact, and inspire more people to become lifelong givers.

If you're excited to build marketing that creates lasting impact and grows a culture of giving across Asia, we'd love to meet you.

Apply here: https://giveasia.typeform.com/join-giveasia

Let's build the future of giving in Asia—together.