Senior Digital Executive

Mô tả Công việc

• Collaborate with the team to develop digital-first communication strategies aligned with the brand’s business and marketing objectives.
• Analyze digital media trends, consumer online behavior, and competitor activities to define sharp digital insights and strategies.
• Work closely with performance media, social, and content teams to build detailed media strategies and plans across paid/owned/earned digital channels, including channel mix, audience segmentation, budget allocation, and KPIs for each phase of the campaign.
• Participate in pitching sessions and present data-backed strategic recommendations to clients.
• Continuously monitor, evaluate, and optimize campaign performance to meet business goals.
• Stay up-to-date with the latest platforms, formats, and algorithm changes to ensure strategy relevancy.

Yêu cầu Tuyển dụng

• Strong business acumen and a deep understanding of digital platforms and advertising ecosystems (Facebook, Google, TikTok, Zalo, etc.).
• 3 years of experience in digital planning, digital media, or integrated strategy, preferably at an agency.
• Ability to develop comprehensive digital media plans with clear objectives, targeting, and measurement frameworks.
• Proficient in reading and interpreting data from platforms such as Google Analytics, Meta Ads Manager, TikTok Ads, etc.
• Analytical mindset with the ability to translate performance data into actionable insights.
• Strong communication and presentation skills, with logical thinking and team collaboration.
• Experience in performance-driven campaigns or full-funnel planning is a strong plus.
• Skilled in preparing clear, compelling presentation slides to support strategic proposals.

Chế độ & Phúc lợi

• Competitive base salary.
• Project-based performance bonus.
• Team performance bonus + exclusive celebrations for high-performing teams
• Monthly Chillout Party, Year-End Party, and Team Building activities

Giới thiệu Adtek Technology