Ad Operations Specialist (Adtima)

Mô tả Công việc

• Take part in campaign planning stage, based on sales and clients' requirements;
• Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance;
• Communicate with internal stakeholders on project development, timelines, and results. Work closely with the other team members to meet goals;
• Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available;
• Troubleshoot campaign deliver issues to help find solutions for performance issues and optimize;
• Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis;
• Assist in the evaluation of new tools, opportunities or enhancements for integration efforts to improve Adtima product offerings.

Yêu cầu Tuyển dụng

• Bachelor degree in advertising, marketing or related field;
• 3+ years’ agency experience in local media buying or coordinator role;
• Strong analytical skills & problem solving skill;
• Self-motivated, can-do attitude, bring optimism and positive energy to the team;
• Fast-self-learning, strong personal development aspiration;
• Experience with demand-side platforms a plus (e.g. Google, Facebook);
• Ability to work in fast-paced environment while demonstrating the ability to multi-task and keep multiple projects on-track;
• Proficient in MS Office Word, Outlook, PowerPoint and Excel.

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