Performance Marketing, Campaign Manager, Social Commerce

Mô tả Công việc

JOB OVERVIEW

METUB Social Commerce sources, incubates and develops the next generation consumer brands distribution channels through influencers and social commerce acceleration.

As a Performance Marketing, Campaign Manager you will work with influencers and internal team to shape Campaign ideas and lead campaign executions to convert content to commerce.

RESPONSIBILITIES & DUTIES

• Develop and manage digital marketing campaigns for influencer-led commerce projects to generate awareness and leads.
• Design, plan, execute and monitor both always-on and promotional online campaigns across Facebook and Google channels.
• Drive market leading ROI and analyses the optimum mix of digital to achieve the KPIs though data-driven recommendations.
• Work closely with Business Development team / KOL Partnership team to plan the initiatives for brands, report media buying results, build relationships and plan for future direction, with all available online channels
• Be the go-to person for questions on digital channels, including campaign best practices, tracking and measurement
• Leading and growing a team
• Be the go-to person and content specialist when there is a query from brands & KOL
• Ensure that all workflow and timeline are adhered to
• Develop optimization strategies and plan media buy based on internal and external objectives
• Produce periodic reports for management and further analysis

Yêu cầu Tuyển dụng

• 3-5 years’ experience managing online campaigns and performance marketing (shopping preferable)
• Experience with Facebook and Google ad buys and execution
• Expert fluency with customer acquisition methodologies including optimizing cost per acquisition, retention and lifetime value metrics
• Have a good understanding of internet advertising technologies and understand the tracking and attribution model
• Very strong team-player
• Can-do attitude

Chế độ & Phúc lợi

• Competitive salary package
• 13th month salary
• Performance bonus
• Bonus on holidays and special occasions
• Team-building and company trips: usually 2 times/year
• Opportunity to work in a creative, dynamic and young environment with principal business being high-growth and trendy digital marketing, media and entertainment

Giới thiệu METUB