Q1 profits increased by 56%, laying the foundation for SABECO to stay on track with its 2026 targets
At the end of the first quarter of 2026, SABECO achieved over 22% of its revenue plan and 25% of its after-tax profit target for the whole year. This is a positive sign that helps the company create momentum for growth in the following months, in the context of the business's growth orientation based on quality and efficiency.
Production recovery and effective cost management resulted in positive financial results for Q1
Specifically, in the first quarter of 2026, SABECO recorded net revenue of VND 6,457 billion, an 11% increase compared to the same period last year. Notably, this growth was accompanied by a significant improvement in profitability, with gross profit reaching VND 2,405 billion, a 28% increase, while the cost of goods sold only increased by 3%. As a result, pre-tax profit reached VND 1,548 billion, a 51% increase, and after- tax profit reached VND 1,245 billion, a 56% increase compared to the same period last year.
This result was achieved primarily due to increased production resulting from a more favorable Tet holiday timing compared to last year, with the 2026 Lunar New Year falling in mid-February, later than the end of January in 2025. Additionally, the price structure adjustments effective from July 2025 also contributed to this success. Furthermore, reduced financial and administrative costs demonstrate the effectiveness of cost control efforts. As a result, SABECO has achieved better profit leverage, with profits growing faster than revenue. Therefore, the first quarter 2026 results not only reflect seasonal factors but also demonstrate the initial effectiveness of the pricing strategy and provide a positive foundation for the company's quality growth strategy this year.
A favorable foundation for implementing the 2026 plan
The figures from the Q1 financial report are even more significant when considered in the context of SABECO shifting its focus to growth based on quality and efficiency, rather than simply concentrating on expanding production. At the 2026 Annual General Meeting of Shareholders held on April 23rd, Mr. Lester Tan, General Director of SABECO, shared the company's direction to enhance capabilities in commercial, operational, and digital aspects. Simultaneously, the company announced its target for 2026: achieving VND 28,959 billion in net revenue and VND 4,937 billion in after-tax profit. Mr. Lester emphasized: “Our focus for the coming year is on cost management to ensure profitability while enhancing market competitiveness through our distribution, sales, and digital platforms. When this plan is effectively implemented, SABECO can consolidate its top market position, maintain sustainable growth, and create meaningful value for shareholders, customers, and the community.”
Compared to this plan, the Q1 results show that SABECO has completed approximately 22.3% of its net revenue target and 25.2% of its after-tax profit target for the whole year, at VND 6,457 billion and VND 1,245 billion respectively, closely adhering to the annual growth target, while profits tend to be slightly higher than planned.
This is a positive sign, as SABECO's 2026 strategy continues to prioritize protecting profit margins, improving profit structure, increasing product portfolio value, and strengthening brand positioning. The company's push to upgrade its product portfolio, while continuing to invest in product innovation and consumer experience, shows that the impact of improved pricing structure in the first quarter is not an isolated factor but part of a long-term roadmap to enhance brand value and growth quality.
Based on the positive business results of the first quarter, SABECO has a solid foundation to continue its growth momentum in the coming quarters through its disciplined enforcement capabilities, improved operational efficiency, focus on enhancing the value of its product portfolio, and innovative initiatives aligned with modern consumer trends. On this foundation, SABECO will continue to strengthen its market position and gradually realize its growth objectives based on quality, aiming to create sustainable, long-term value for shareholders, customers, and the community in 2026.