[HCM][Agency] TBWA Group Vietnam: Associate Account Manager / Account Manager (IMC strong Social)

ABOUT TEQUILA BY TBWAGROUP VIETNAM:

Tequila by TBWA is a disruptive advertising agency redefining brand storytelling through creativity, social influence, and digital innovation. We are looking for an Associate Account Manager / Account Manager who is passionate about social media, influencer marketing, and brand engagement to join our dynamic Business Development team. If you have a strong ability to manage client relationships, drive business growth, and navigate the evolving digital landscape, we want to hear from you!

KEY RESPONSIBILITIES:

Business Development & Client Growth

• Perform thorough research on potential clients, and devise and execute strategic plans to secure new accounts.
• Lead new business pitches, overseeing the entire process from initiation to completion (with support from the Senior Account Manager/ Group Account Director for key projects).
• Develop compelling proposals and presentations to win new business.
• Build and nurture strong relationships with clients, identifying opportunities to enhance partnerships and expand service offerings.
• Take an active and proactive approach in developing and implementing strategies to upsell and cross-sell services, presenting proposals that maximize revenue opportunities.
• Conduct regular assessments of existing accounts to evaluate performance and identify growth opportunities.

Strategic Account Management

• Support the development of campaign strategies by gathering insights on market trends, client needs, and competitive activities.
• Collaborate with internal teams (creative, strategy, project management team and production) to ensure client objectives are met effectively.
• Monitor and evaluate campaign effectiveness, providing recommendations for improvements and future planning.
• Apply market insights to optimize campaign strategies and drive client success.

Innovation & Thought Leadership

• Drive innovation and make a meaningful impact within the company.
• Research client demands and market trends in social commerce, influencer marketing, and digital.
• Work with internal teams and partners to develop and commercialize innovative products.
• Create case studies, apply for industry awards, and establish thought leadership.
• Explore innovative approaches to influencer collaboration and engagement.

REQUIREMENTS:

• 4-5+ years of experience in advertising, influencer marketing, or digital strategy (agency experience preferred).
• Strong understanding of social platforms and influencer marketing ecosystems.
• Excellent communication and negotiation skills with the ability to build and maintain strong relationships.
• Data-driven mindset with experience analyzing campaign performance.
• Proactive, innovative, and highly adaptable to fast-changing digital landscapes.
• Bachelor's degree in marketing, communications, or a related field.
• Proficiency in English (both written and spoken) is a must.

WHAT WE OFFER:

• Competitive salary, performance-based bonuses, and comprehensive benefits.
• A dynamic and innovative work environment that fosters creativity and growth.
• The opportunity to work with top-tier brands and cutting-edge influencer marketing strategies.
• Access to TBWA’s global network, international training, and career advancement opportunities.

Join Tequila by TBWA and be part of a team that is shaping the future of social and influencer marketing.

Send your resume to: [email protected]
We look forward to meeting you!