[HCM][Agency] TBWA Group Vietnam: Social Content Writer (Mid-level)

Location:

TBWAGroup Vietnam

Reports to:

Creative Director

About TBWAGroup Vietnam

Welcome to TBWAGroup Vietnam the Disruption® Company – where we don’t just break the rules; we write new ones. We’re part of a global network known for shaking things up, redefining culture, and creating work that gets people talking. We are passionate about delivering innovative, meaningful, and effective communications for our clients. Here, creativity isn’t just a skill, it’s a lifestyle. Ready to disrupt the ordinary with us?

About the Role

We’re on the lookout for a creative and resourceful Mid-Level Social Content Writer to help drive the success of our Social Content Hub. In this role, you’ll translate existing creative directions and social strategies into scroll-stopping content that resonates with diverse audiences. You’ll collaborate closely with project managers, designers, and fellow writers, ensuring our social media output remains fresh, on-brand, and aligned with client objectives.

Key Responsibilities

1. Craft Engaging Social Content

• Write captivating copy for daily social posts, short-form videos, blogs, and other digital channels, ensuring alignment with the provided creative direction.
• Maintain a consistent brand voice and high-quality standards across all content.

2. Project Management & Coordination

• Collaborate with the Project Management team to track content calendars, delivery timelines, and client feedback loops.
• Manage multiple writing tasks simultaneously, proactively flagging any scheduling or resource concerns.
• Ensure efficient workflow by keeping stakeholders updated on progress, deadlines, and potential challenges.

3. Ideation & Adaptation

• Brainstorm new angles or hooks to adapt existing creative concepts for different social platforms.
• Stay on top of social media trends, cultural moments, and platform updates to keep content fresh and relevant.

3. Quality Control

• Copyedit, proofread, and revise your own and others' work as needed.
• Ensure that all content meets brand guidelines, project requirements, and client expectations.

4. Collaboration & Feedback

• Partner with Creative Leads or Senior Creatives when major feedback arises, integrating insights into deliverables.
• Work closely with designers to ensure copy and visuals align seamlessly for maximum impact.

5. Research & Insights

• Conduct research on client industries, competitor landscapes, and trending topics to enrich content ideas.
• Bring data-backed insights to your writing process whenever possible.

Qualifications

• 2–3 years of experience as a copywriter or content writer (preferably in advertising, digital marketing, or content creation).
• A portfolio of writing samples that showcases creative flair, attention-grabbing headlines, and social media-savvy work.
• Excellent English communication skills—written and verbal.
• A positive, proactive mindset: able to manage multiple projects, prioritize effectively, and meet tight deadlines.
• Team player who enjoys collaborating with strategists, designers, and other creatives in a fast-paced environment.
• Strong sense of social media trends and familiarity with major platforms (e.g., Instagram, Facebook, TikTok, Threads, etc.).
• Meticulous attention to detail and a deep sense of ownership for every piece of content you produce.

What We Offer

• Competitive salary, comprehensive insurance coverage, and a 13th-month salary.
• A well-being package with wellness programs and flexible working arrangements.
• Opportunities for international training with TBWA Global and regional teams, broadening your professional horizons.
• Performance-based bonuses and incentives that reward your hard work and success.
• A collaborative, creative, and forward-thinking work environment that values innovation and growth.

Join TBWAGroup Vietnam and be part of our trailblazing Social Content Hub. Together, we’ll craft dynamic social stories and shape the future of always-on marketing.

Ready to Amplify Your Impact?

Share your resume and portfolio with our HR Department via email at [email protected]. We can’t wait to learn more about you and explore how we can create remarkable social content—together!