[D3,HCM] Jobhopin's client: Tuyển Dụng MARKETING MANAGER (F&B Industry)

Jobhopin’s client is Vietnam’s first Craft Sake Brewery and Taproom. Drawing from nearly 100 years of experience from Heiwa Shuzo, an award-winning sake brewery from Japan, combining seasonal ingredients and embracing Vietnam’s “nhau” culture, they aim to deliver the best sake quality and drinking experience while enjoying seasonal and eco-sustainable cuisine at their restaurants.

They are a progressive Vietnamese brand built around the vision of making the world a better place while creating high-quality products/experiences that bring value to the world.

Job Description

This manager role will be responsible for leading the marketing, communications, social strategy, and content creation. This leader will be our innovation and marketing specialist responsible for driving awareness and traffic to our brands. We are looking for an individual that is passionate in brand building and seeing the difference in the products we create. This position provides the opportunity to be creative and the ability to make an impact within the company and its brands.

  • Develop an awesome marketing plan (content strategy, events marketing, trade marketing, distribution, digital, KOL’s/Influencers)

  • Driven by data and results. Develop key metrics and results for F&B business and distribution.

  • Build, plan and implement digital & marketing strategy, research, campaign materials that leverage brand positioning, audience profile and digital insights and trends

  • Understand our audience profile, talk their language and make sure we connect with them through content and design.

  • Organize cool monthly events that will create buzz around town. Collabs with other chefs and other restaurants. Find artists and creative people to do impactful community events.

  • We give you a budget, you make things happen! Know how to spend on digital and optimize on performance.

  • Content planning and production. Photoshoot, video series, blogs, community.

  • Responsible for all facets of campaign planning, budget allocation, creative approval and timeline development.

  • Make sure all our social media assets look inspiring.

  • Build and maintain relationships with the creative community, media partners, f&b industry leaders and influencers to keep abreast of new partners and collaborators.

  • Motivate, mentor and develop great talent.

  • Be organized, meet deadlines, do timelines.

Job Requirements

  • Degree or diploma in relevant field or industry

  • Proven experience in product, brand, advertising or marketing background.

  • Excellent written and verbal communication skills

  • Previous experience in F&B, FMCG or beverage distribution

  • Strong understanding of marketing trends in digital, social and mobile platforms

  • Deep understanding of how users interact with digital content and how to create great user experiences from a content perspective

  • Ability to work independently

  • Ability to multitask changing priorities

  • Ability to handle dynamic industry with constant development

  • Proficiency in Word, Excel and PowerPoint/Keynote

Salary: 25.000.000 - 30.000.000

Location: District 3, HCMC

How to apply

Send your CV or resume to email [email protected]

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