[HCM][Client] CJ CGV: Recruit PR Executive

Key Accountabilitie:

  • Planning, directing, controlling, coordinating, participating and evaluating in all Public Relations programs in line with marketing strategy of each movie.
  • Update and localize all movies publicity materials from studio together with movies information and social activities to the public through media by organizing premiere, press conference, press screening, sending press release, etc.
  • Work closely with journalists for movie coverage opportunity and find the way to influence on press’s writing.
  • Follow up with all media press as well as celebrities and other influencers to make sure all PR plans being done effectively.
  • Planning, coordinating, controlling and evaluating movie promotion campaign for each movie include: media exchange, media promotion
  • Develop media contacts, maintain and continuously improve relationship with press, especially press locate in HCMC.
  • Follow up media coverage for each movie or company’s activity and organize press clipping/PR report on a daily basis.
  • Organize high profile and high quality marketing and press events to promote films and other activities.
  • Be responsible for publicity materials. Produce press release or other publicity materials such as: clips, testimonial clips if needed.
  • Develop and implement media promotions to launch new movies.
  • Manage PR budgets.
  • Contribute ideas during brainstorming sessions for movie launching campaigns and others.
  • Pro-actively provide feedback/comment/input for local title treatment and other ad materials.
  • Support Film Marketing Manager and PR Manager to create and implement marketing plans to launch new movies and other CSR programs & take the lead in international children day and mid-autumn charity program.

Requirement:

  • Female only
  • University degree or higher with major in marketing or related fields
  • 2-3 years working experience in the related fields of marketing, account servicing, advertising & media and publicity relation.
  • Knowledge in movie, entertainment and multi media industries
  • Good media & celebrities relations
  • Work closely with journalists for movie coverage opportunity and find the way to influence on press’s writing
  • Good writing skills
  • Excellent communication and language skills (both English and Vietnamese)

If you find yourself interested in this position, please don’t hesitate to send us your application to Ms. Thi Tran [[email protected]] CC [[email protected]]