ASUS - Digital Content Marketing Specialist

Brand Jobs cần tuyển vị trí ASUS - Digital Content Marketing Specialist làm việc tại Hồ Chí Minh, mức lương thương lượng / cạnh tranh. Chi tiết công việc như sau:

Mô tả Công việc

ASUS đam mê công nghệ và được thúc đẩy bởi sự đổi mới. Chúng tôi mơ ước, chúng tôi dám và chúng tôi cố gắng để tạo ra một cuộc sống kỹ thuật số dễ dàng và thú vị cho tất cả mọi người. Chúng tôi luôn tìm kiếm những ý tưởng và trải nghiệm đáng kinh ngạc, và chúng tôi mong muốn cung cấp những điều đó trong mọi việc chúng tôi làm.

JD:

Job Description overview

As a Digital Content Marketing specialist, you will be responsible for promoting ASUS brands & products in the company's online channels and engaging with ASUS online communities to build brand awareness and loyalty. In addition, you will be responsible for implementing and managing the overall company's digital content marketing. As a result, you will play a crucial role in achieving the company's business goals and objectives and report directly to Digital Marketing Manager & Marketing Director.

In your daily duties, you will:

Digital content development

• Lead the development, production, and localization of all digital content used in brand & partner digital channels such as social media and digital advertising, website, and e-commerce.

• Write and edit copy.

• Work closely with the designer on developing creative content using across digital channels.

• Work closely with product marketing/PR/Technical PR/E-commerce to ensure product-related content is delivered correctly on digital platforms.

• Contribute to the strategic planning, budgets, schedules, and work plan of new digital content and digital programs;

• Provide recommendations with brand marketing and agency partners to ensure that content is engaging, accurate, and optimized for online users.

• Develop keyword plans by conducting keyword research regularly to generate content ideas and optimize existing content.

• Keep track and analyze the performance of the content on how customers respond to each type of content, then optimize toward the best ROI.

• Identify improvement areas of content in communication messages, copywriting, wording, format, creative designs, channels...

Social Media & Community Management

• Write engaging copy promoting brand and products on relevant social media platforms (Facebook, Instagram, YouTube, Tiktok, Forum...). Plan social content, and maintain the content calendar, ensuring social media content is regular, relevant, and engaging

• Engage with Fans and Followers to build relationships with the community and encourage engagement

• Monitor the success of the community and social media in delivering the overall marketing strategy

• Weekly reporting on social media content performance, user behaviors & engagements within the community

Website Management

• Monitor website appearances update the content of product page, banners. Ensure product campaign pages are ready for its market launching schedule

• Manage CMS, working with webmaster and editors to ensure it's meeting the needs of the marketing strategy

• Analyze analytics data to learn how users interact with content

• Identify improvement areas in website performance in user experiences, SEO, content, images... and optimize it.

Yêu cầu Tuyển dụng

Required skills

• Familiar with marketing across multiple channels and types including social, advertising, email, conversion rate optimization, website, content strategy & tactics.

• Passionate in technology/gaming/content creation is an advantage

• Consumers centricity & understanding of their needs/preferences

• Creative, passion for social media, eager to stay on top of the trends

• Ability to prioritize and manage multiple projects simultaneously in a fast-paced environment and with tight timelines

• Excellent communication, collaboration & writing skills

• Excellent command of MS Office

• Knowledge in 2D design (Illustrator, Photoshop…) is a plus

• Fluent in English

Working experience

• 2+ year experience in Content Marketing.
• Previous experience on working in e-commerce industry or digital agency is a plus

Chế độ & Phúc lợi

Great performance makes great income! To the team of ASUS, you will get:

• A Dynamic environment with positive teammates & growth mindset culture

• Competitive income with 13th month salary; quarterly bonus based on performance

• Health & wellness with health insurance & annual health check

• Company trip, teambuilding & other benefits

Lưu ý khi nộp hồ sơ

English is required for this job, please send your English CV to: [email protected]

We really appreciate your interest. Kindly note that due to the large number of applications, we are unfortunately not able to give individual feedback on any application. Only shortlisted candidates will be contacted.