VNG - Associate Marketing Manager (Game Entertainment)

Brand Jobs cần tuyển vị trí VNG - Associate Marketing Manager (Game Entertainment) làm việc tại Hồ Chí Minh, mức lương thương lượng / cạnh tranh. Chi tiết công việc như sau:

Mô tả Công việc

VNG is Vietnam's leading tech firm with a diverse ecosystem of products serving the needs of 100 million customers in Vietnam and many countries globally. VNG focuses on four main businesses, including online games, communications & media, fintech, and digital business. VNG has developed several digital products that contribute to businesses' journey of digital transformation and help... Xem thêm

https://www.vng.com.vn/

JD:

We partner with leading global game developers such as Tencent and Kingsoft, publish their hardcore online games for users across Southeast Asia and Greater China, and help to grow the popularity of the games in each market by leveraging our publishing and marketing capabilities, unapparelled local knowledge and technical know-how.

We develop and publish proprietary mobile card and board games for casual gamers through our ZingPlay platform in various markets across Southeast Asia and Latin America, including India, Brazil, Argentina and Mexico.

Self-developed and published 60+ mobile card and board games

ZingPlay ranked No.1 in mobile card and board games genre among peer companies in LatAm in 2021

People and technology are at the core of VNG’s identity. We are committed to the growth and well-being of our employees and focused on creating a stimulating environment where employees feel inspired to be their best to unlock their full potential.

Join us to explore the best place in Vietnam for people to work, learn and grow.

As a Marketing (Brand) Manager, your role involves various responsibilities related to:

Develop content strategies and manages marketing campaigns from conceptualisation to implementation across all platforms

Develop branding strategies and ensuring brand consistency across the organisation’s platforms.

Develop & manage marketing strategies and plans:

Develop integrated marketing and communications strategies

Manage social media platforms and review alignment of other digital marketing channels with branding strategies

Review brand consistency issues in collaterals across digital marketing platforms

Develop branding strategies to enhance brand reputation based on current brand positions and market awareness

Develop branding implementation plans to align with branding strategies

Manage marketing and communication channels

Develop communication channels for stakeholders on industry/ product updates

Review effectiveness of all communication channels and identify areas of improvement

Develop marketing communications plans and content marketing initiatives across digital platforms

Manage marketing campaigns and events

Facilitate cross-functional collaboration across departments for the development of integrated marketing campaigns

Develop content strategy aligned with short-term and long-term marketing goals

Review developed campaign collaterals to ensure alignment with marketing campaign themes

Manage implementation of the multi-channel marketing campaigns in line with marketing objectives and strategy

Develop measures to improve future marketing campaigns based on identified areas of improvement

Yêu cầu Tuyển dụng

3+ years of experience in Marketing, Branding, Communications, and/or Content and Social.

1. Functional Competencies:

Ability to scale between big picture strategic thinking and tactical executional planning, with strong attention to detail

Strong presentation and organizational skills, to capture and cascade information that provides values to internal and external stakeholders; ability to clarify and summarize complicated concepts

Able to align a diverse group of stakeholders with conflicting priorities; ability to work in a remote and collaborative environment with teams in different time zones

2. Softskills/ Leadership Competencies

Self-motivated problem solver; adaptive and willing to challenge yourself and try new things;

Analytical and able to think strategically about issues, leading to recommendations and action plans

Exceptional written and verbal English language skills

English language skills of at least IELTS 6.5