Marketer Nguyên Thảo
Nguyên Thảo

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[HN][Client] VNG: Seeking Digital Marketing Specialist/ Manager (Traffic Acquisition/ Media Channel)

  • 19/03/2017
  • 1,684
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About VNG

VNG Corporation is a Vietnamese technology company, founded in 2004, specializing in digital content and online entertainment, social networking, and e-commerce. The company has 30 million online/mobile users

Details:

  • Building traffic acquisition plans, analyzing the available data by looking at: the target user’s demographic data, marketing channels data.
  • Business gain more insight into products from a marketing perspective.
  • Better understand its potential and current user bases, the current competitors.
  • Develop and manage daily digital marketing strategies: advertising, digital partnerships and ensure campaigns meet specific life cycle goals. Analyze and optimize campaign development and results.
  • Measure and analyze marketing initiatives and performance. Develop strategies; maximize return on investment for each channel used.
  • Collaborate with cross-functional and cross-market teams to plan, deliver and execute successful digital marketing campaigns.

Requirement:

  • Bachelor’s Degree: marketing, communications or economic relevant.
  • At least 3 years experiences in marketing analytics or digital Marketing in Agencies/Online business.
  • Understanding of mobile game need for Marketing.
  • Familiar with marketing tactics on Appstore and Play store.
  • Working knowledge of digital vendors and mobile marketing channels is plus.
  • Develop and customize campaign specifications to support overall marketing strategy.
  • Proficiency with online tracking/ reporting systems.

Contact: Ms Phương Thảo- Senior Talent acquisition Business Partner