POPS Worldwide is seeking a Digital Account Executive to work directly with clients and partners across all aspects of digital media planning as well as develop and present digital media strategy, campaign management, optimization and evaluation to clients.
The Digital Account Executive will strive to build and align digital media plans with client goals, and manage/execute digital media buys and maintain strong relationships with clients. The right candidate will move the organization forward by providing effective/efficient media buying, innovative solutions, and performance insights and recommendations to help the delivery and achieve client’s goals.
The Digital Account Executive will be responsible for maintaining, planning, executing and managing several digital campaigns across multiple verticals
Be responsible for overseeing process with vendors, building digital media plans, executing digital media buys, communicating with clients regularly
Collaborate with other digital team members to encourage a learning environment, identify critical conferences for the agency and unique targeting opportunities to help stay at the forefront of the digital advertising space
Create digital media plans that excite the client and meet and exceed their objectives – whether branding or ROI driven
Develop and maintain relationships with media partners in the US as well as globally to secure exceptional value for clients
Ensure digital media buyers negotiates best price and media placement for clients
Manage and optimize ongoing campaigns across vendors, creative, placements, etc. to proactively deliver the best results for our clients
Review, provide input, and take action on campaign results and analytics, demonstrating the effectiveness of the media optimization, and articulating insights based on performance data
Supervises media schedules and contracts with outside media vendors
Responsible for creating and presenting media specific documents such as media plans, objectives and strategies decks, and other related client deliverables
Skilled with syndicated research (ComScore, Nielsen, etc.) as it relates to the online world
Provides creative analysis and recommendations when appropriate to improve media performance
1-2 years digital marketing experience including digital project leadership and digital account management a must
Excellent skills in planning digital campaigns. Be prepared to illustrate your planning knowledge
Solid digital media buying experience with AdWords, YouTube Ads, Facebook Ads
Strong analytical skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations.
Proven record of successful digital media campaigns
Collaborative, team player who works well both interdepartmentally and across agency curriculums
Time management skills with the ability to effectively oversee multiple projects
Excellent client service record
Strong relationship management skills. Must be able to work with internal and external teams
Strong attention to detail and problem solving
Some travel required
Bachelor’s Degree required
Friendly and funny working place!
Hope to see you!
Send us your CV with subject: [AE Application][Your name] to: [email protected]