[HCM][Agency] Hakuhodo: Looking for Senior Digital Media (Planning & Performance)

*We have found the suitable candidate



We are part of HAKUHODO Inc., the 2nd largest advertising agency in Japan founded in 1895. As a group of HAKUHODO and HAKUHODO Asia Pacific, we provide the best mix of HAKUHODO’s global network and local insights.

Through our network of over 150 offices in 20 countries and regions, and with more than 10,000 specialists, we provide the best solutions to all our clients.

HAKUHODO SAC & HAKUHODO VIETNAM have done great collaborations with our clients. Some of them have been awarded officially. One of those is TVC in Neptune TET (Lunar New Year) campaign 2015 which was awarded as 5th in YouTube leaderboard Vietnam 2015: https://www.youtube.com/watch?v=sJHOY1I0eMM

Hakuhodo is famous for the dynamic environment which is contributed by our professional and creative staffs. Let’s join us to become a part of Hakuhodo and enjoy the fast-paced growth as well as challenges every day!

Company website: http://www.hakuhodo.vn/en/about-us/


Senior Digital Media Executive (also known as Digital Media Supervisor) will be responsible for managing the day to day digital media activities for clients, including four main areas: Digital Media Strategy, Digital Media Planning, Monitoring and Reporting. These activities run across the entire field of Digital marketing with no limitation including Online Display, Social, Online Video, Search Engine Marketing, Sponsorship, Gaming, Mobile Marketing and other new Digital-related technologies/platforms.


20% – Media Strategy

  • Coordinate campaign brainstorming and planning with Digital Planners from the big picture stage through execution and final analysis and reporting;

  • In-depth knowledge & understanding on digital consumers’ media behavior and come up with insights and recommendation that will generate an effective digital approach;

  • Support Digital Planners in strategic digital media planning in campaign strategy sessions;

  • Attend to client meetings as needed, interface as needed with executive level and middle management level on client side during meetings and presentations;

  • Can create a search and keyword strategy report in Vietnamese using Google tools.

30% – Media Planning

  • Responsible for online media planning activities: plans and costings, KPI setting, account queries and liaises with agency partners and suppliers – hands on negotiation and communication with suppliers is included.

30% – Monitoring

  • Oversee and monitor all digital media activities done by agency partners and suppliers including booking and loading media following the approved digital media plan, providing instruction and supervision as needed to meet required KPIs with optimized spending.

20% – Reporting

  • Overseeing and directly preparing tracking and reporting for digital campaigns with and sending out to relevant parties;

  • Final review of all digital tracking and reporting reports prior to sending out to relevant parties;

  • Understanding and prior experience in use of tracking platforms from reading, set-up and management;

  • Responsible for campaign performance review presentations using Microsoft Powerpoint for client meetings.


  • Has 2-4 years experience in a multi-national digital media agency as digital media planner;

  • Experience with Google Adwords, Facebook, Ad Networks, DSP, Ad exchange & other publishers;

  • Experience with managing media team;

  • Working directly with FB, Google and other publishers;

  • Excellent presentation skills;

  • Responsible, Independent and Team-working;

  • Demonstrable experience in SEO/SEM is a plus;

  • Having Industry-recognized training and certification is highly preferred.


  • Salary range: $900 – $1,100 per month;

  • Working in a dynamic and friendly environment;

  • Growing business;

  • Salary reviewed annually;

  • Once an employee has passed probation and signed a labor contract, the employee will have other benefits as follows:

    • 16 annual leave per year

    • 13th-month salary

    • Year-end bonus based on performance and business result

    • Annual health check

    • Social insurance, health insurance, unemployment insurance (Vietnamese Law)

    • Insurance benefits package (PTI Care)

    • Mobile phone fee allowance base on company’s policy

    • Participate in company’s event, company trip

    • Participate in the company’s training programs, self-studying program (fee supported by the company).

If you have interest in this job opportunity, kindly send your CV to email [email protected] with following Subject: [BrandsVN] - Senior Digital Media Executive - Your Full Name