[HCM] [Agency] MicroAd Vietnam: Digital Media Planner Executive

Work with the client and the BD/account team to understand the client’s business objectives, requirement and advertising strategy (if any)
Liaise with the creative team, optimization team and vendors to develop media strategies /creative briefs to ensure the quality of all digital assets
Work on multiple projects at the same time, often for several different clients
Identify target audiences and analyse their characteristics, behaviour and media habits
Undertake research and analyse data to make decisions on the best form of media for specific clients and campaigns to gain client’s trust in company’s judgement
Recommend the most appropriate types of media to use, as well as the most effective time spans and locations
Present proposals and campaign strategies, including cost schedules, to clients (if need)
Make and maintain good contacts with internal teams/vendors to keep updated about new products/service
Evaluate the effectiveness of campaigns for the upcoming proposal/contract renew.
Monitor and evaluate market trends, assess new data, keep up-to-date with latest marketing platforms/ techniques
Other ad hoc tasks from line manager
KPI: Enhance the quality of proposal to client and minimize the failing ratio in terms of media direction

1+ years experience as a media planner or similar role
Broad knowledge of media channels
Familiarity with campaign evaluation metrics and media buying
Excellent communication and teamwork skills
Working knowledge of analytics tools
Ability to work effectively under pressure
Strong analytical and organizational skills
Ability to work fluently with spreadsheets, for the collection and management of information
Deeply analytical mind with an aptitude for statistics and math
English Business Level
Brilliant interpersonal and communication skills (written and verbal)
Confident presentation skills, good comfort level interacting with high-profile clients and industry professionals, with keen attention to detail
Professional business skills: project management, problem solving skills