MicroAd Vietnam

Công ty Cổ phần MicroAd Việt Nam

[HCM] [Agency] MicroAd Vietnam: Digital Media Planner Executive

Job Description

  • Work with the client and the BD/account team to understand the client's business objectives, requirement and advertising strategy (if any)
  • Liaise with the creative team, optimization team and vendors to develop media strategies /creative briefs to ensure the quality of all digital assets
  • Work on multiple projects at the same time, often for several different clients
  • Identify target audiences and analyze their characteristics, behavior and media habits
  • Undertake research and analyze data to make decisions on the best form of media for specific clients and campaigns to gain client’s trust in company’s judgement
  • Recommend the most appropriate types of media to use, as well as the most effective time spans and locations
  • Present proposals and campaign strategies, including cost schedules, to clients (if need)
  • Make and maintain good contacts with internal teams/vendors to keep updated about new products/ service
  • Evaluate the effectiveness of campaigns for the upcoming proposal/contract renew.
  • Monitor and evaluate market trends, assess new data, keep up-to-date with latest marketing platforms/ techniques
  • Other ad hoc tasks from line manager

KPI: Enhance the quality of proposal to client and minimize the failing ratio in terms of media direction


  • 1+ years experience as a media planner or similar role
  • Broad knowledge of media channels
  • Familiarity with campaign evaluation metrics and media buying
  • Excellent communication and teamwork skills
  • Working knowledge of analytics tools
  • Ability to work effectively under pressure
  • Strong analytical and organizational skills
  • Ability to work fluently with spreadsheets, for the collection and management of information
  • Deeply analytical mind with an aptitude for statistics and math
  • English Business Level
  • Brilliant interpersonal and communication skills (written and verbal)
  • Confident presentation skills, good comfort level interacting with high-profile clients and industry professionals, with keen attention to detail
  • Professional business skills: project management, problem solving skills
  • High level of self-motivation and positive thinker


• Monthly bonus based on performance

• 24/24 healthcare and accident insurance

• 15 days of paid leave

• Award for monthly/quarterly best team/staff

• Monthly lunch + milk tea

• Birthday celebration

• Travelling/Business trip opportunity

• Others such as: party, wedding, kid, parking...


- Email: [email protected]

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