[HCM][Client] FE CREDIT: Senior Credit Card Product Marketing Specialist

Card Marketing

Develop communication messaging, positioning, and campaigns for credit card product promotion/launch
Learning to leverage data and analytics to inform decisions
Ensure that all deliverables are accurate and consistent in message, positioning, and tone accordingly to plan

Demand Generation

Work cross-functionally and collaboratively with other units within Marketing team and members of Credit Card Business Center to develop and execute elements of product launch plans
Proactively conduct, monitor and present competitive studies including data collection (surveys & analysis)
Gather background information, and information on competitor products/services, positioning and pricing

Market Intelligence

Be the expert about customers, how they use and their usage criteria
Be the expert on retail environment , recommend competitive & creative solutions to cost-effectively maximize brand and & product exposures.

Budget planning & Control

Proactively plan & utilize the project cost-effectively & accordingly to center’s & unit’s budget
Ensure flawless end-to-end project executions
Other responsibilities and key result areas will be assigned as required by Head of Marketing Service

Others

Participate on others assigned projects by Marketing Center Director (Marketing Center).

YÊU CẦU CÔNG VIỆC

Background

University Graduate – major: Business Administration, Economics, Marketing or similar

Experience in Card Marketing/Sales Support/Product Marketing is a plus

Skills

Proven success in the following job competencies:

Good Math & Problem-solving
Good written & oral communication
Project coordination and/or management
Relationship Building
Marketing campaigns/events/actions management/coordination
Computer Skills: Advanced skills in Microsoft Office applications; Adobe Creative suite is a plus

Email : [email protected]

Add: Ree Tower, 9 Doan Van Bo, Dist. 4, HCMC

Career Page: https://career.fecredit.com.vn/