Tu has 7+ years of experience working in digital marketing and technology as well as strategic planning, conversion rate optimization (CRO), analytics & tracking. Previously working as Marketing Director of MuaBanNhaDat.vn - the leading real estate classified site in Vietnam, owned by Ringier AG. Before that, Mr. Tu used to worked at Lazada and Wall Street English. Tu usually appear as speaker at community events to share his knowledge about various topics related to digital marketing, technology. He also founded conversion.vn, a popular blog site known for CRO and analytics.